DIGITAL & COMMUNICATIONS EXECUTIVE
BACKGROUND
Irish Hospice Foundation (IHF) is a leading voice in Ireland on
matters relating to dying, death and bereavement.
With over **Apply on the website** years' experience, we believe
everyone facing end of life or bereavement, and those who care for
them, should be provided with the care and support that they need,
wherever the place.
JOB SPECIFICATION
Our Marketing & Communications Team forms a central role in promoting
conversations on dying, death and bereavement and our?DIGITAL
&?COMMUNICATIONS EXECUTIVE?is one such role. He/she will help ensure
that IHF messages are clearly and effectively communicated to a wide
variety of audiences and will work across all areas but with a
particular focus on the nursing home programme.
The role presents an exciting opportunity for a highly motivated,
creative individual to join the busy team. The successful candidate
will contribute to the delivery of the Marketing and Communications
strategy for IHF as part of the team. The role reports to our
Communications Manager.
IHF is open to applications from candidates who have experience in
most but not all of the following areas. The successful candidate will
be supported through their induction to increase their knowledge and
ability to deliver on the responsibilities outlined here. Further
training and ongoing support will be available.
ROLE SPECIFICATION
* Contribute on brand and digital initiatives to build the
credibility of IHF (internally and externally).
* Create content, including design, for social media platforms
including paid campaigns.
* Monitor, analyse and report on all social campaigns to ensure we
are learning and building to grow our audiences.
* Analyse website analytics to improve user journey and experience.
* Keep up to date on best practice within the digital and charity
sector generally and particularly regarding changes to communications
innovation.
* Write and edit press releases, leaflets, brochures, newsletters,
websites web copy and social media content and corporate reports.
* Contribute to marketing and communications plans that help
highlight our services, promote fundraising campaigns, and deliver
best output for the business.
* Gather insights from our services and develop narratives to share
with relevant audiences consistent with our brand.
* With the Communications Manager, be the brand guardian and enforce
the application of the brand guidelines and writing style to ensure
consistent and on brand messaging across all communications.
* Support and input on specific project management of communications
campaigns; planning, design and delivery.
* Develop key relationships with partners and stakeholders to ensure
enhanced visibility to our audiences.
* Support driving excellent internal communications among IHF
employees and volunteers.
* Assist with Marketing and Communications in other activities as
may arise from time to time.
CORE SKILLS AND COMPETENCIES
* Strong understanding of print, broadcast, radio and social media
and skilled in using new media and technology to promote a message or
campaign
* Excellent writing and communication skills online and offline with
proven ability to deliver high impact messages and content
* Experience in creating content for websites and social media
campaigns for both organic reach and paid campaigns.
* Strong analytical skills for paid and other campaigns, with the
ability to use data to increase engagement with audiences across all
media platforms
* Proficiency in some or all core digital and e-Commerce tools e.g.
Google Analytics, Word Press, Canva / Adobe Suite, Hootsuite (or
similar), Facebook ads, LinkedIn ads, Google Ads, E-mail marketing
software
* Capacity to engage with different sectors and build relationships
with teams
* Proven ability in working with third party suppliers e.g. design
agencies/printers and others as needed
* Excellent organisational and IT skills (MS Packages)
* Experience of the Not for Profit / NGO sector an advantage
* Courage, passion and sensitivity for all matters relating to
dying, death and bereavement.
PERSONAL ATTRIBUTES
* Ability to work on own initiative and to collaborate with wider IHF
team and with external stakeholders/suppliers
* Results orientated with a strong analytical approach and practical
analytical skills
* Creative thinker with ability to come up with fresh ideas
* Understanding of the Irish media landscape
* Ability to work with diverse and passionate colleagues
* Team player - motivating, developing and empowering
EDUCATIONAL REQUIREMENTS
* Candidates should have a bachelor?s degree in marketing,
communications or a relevant discipline
* A minimum of three years relevant experience
CONDITIONS
The salary will be ?**APPLY ON THE WEBSITE**,**APPLY ON THE
WEBSITE**. Office base is IRISH HOSPICE FOUNDATION, NASSAU ST, DUBLIN.
At hybrid working policy is currently being piloted. This is a
permanent post with a six-month probation period.
APPLICATION
Please forward your CV (max 2 pages) with a brief covering letter to
**Apply on the website** by close of business on?**Apply on the
website**th May **Apply on the website**.
OTHER BENEFITS INCLUDE:
* A **Apply on the website**% employer?s contribution to a company
contributory pension scheme (subject to a 5% employee contribution)
* Annual leave of **Apply on the website** days
* Closure of the office on Good Friday, half day Christmas Eve and
time between Christmas and New Year in addition to annual leave
entitlement
* Life Assurance and Death in Service benefit
* Further Education & Training support
* Travel (bike-to-work schemes/tax saver commuter tickets)
* A range of flexible leave benefits
_A complete list of all the terms and conditions will be made
available to the candidate offered the role through IHF?s Employee
Handbook. _
_IHF IS AN EQUAL OPPORTUNITIES EMPLOYER._
We need : English (Good)
Type: Permanent
Payment:
Category: Health
